Email + website copywriting for brands with a story to tell
Get copy that captures who you are, what you do best, and what your customers love about you most.
Services
Email Onboarding Sequences
Complete trial-to-paid onboarding flow, including strategy, copywriting, and email automation setup.
Monthly Email Marketing
Ongoing email campaigns (4-8 emails per month) plus strategy, optimization, and A/B testing for SaaS companies focused on user activation and retention.
STARTER OPTION
Email Marketing Roast
$500
Not sure what's broken in your email marketing? I'll review one key email sequence (onboarding, product launch, re-engagement, etc.) and give you:
Detailed analysis of what's working and what's not
Specific recommendations for improvement
Strategic suggestions for increasing engagement and conversion
Best for: SaaS companies that know their emails could be better but aren't ready for a full project yet.
Not sure which makes sense?
Book a quick intro call, and I'll help you figure it out.
Feedback that speaks for itself
“Cassidy has become an indispensable part of our team.
She has made key improvements to our website and increased traffic to our studio with her marketing emails.”
Venessa Zalucky | Seventh Dimension Dance Studio
“Cassidy is an expert in all things content.
… She'll pay special care to treat your business like her own, because she genuinely wants to see it grow and thrive.”
Caitlin Carlson | Ontraport
Free resources
Whether or not you’re ready to work together — these will get you moving in the right direction.
The blog
Honest and actionable advice for your brand, content, copy, and more.
My work
Case studies and spec projects for email marketing, local businesses, and SaaS companies.